Wednesday, November 6, 2013

Growing your network


How do I grow my network? What do I mean; social or business?  What I have found that both overlap too much so I am not afraid to cross pollinate.   I focus mainly on two: LinkedIn & Facebook (I do use others but for this post I am limiting my comments to them).  I keep most of my business functions on LinkedIn & Facebook I post things about life.  So, how does that grow my network? It doesn’t but what it does do is it lets people understand me a little bit more.

Here are my 5 tips for making your network more meaningful:
  1. Don’t be afraid to friend people, if you want to keep it more personal, limit on Facebook but open up more on LinkedIn. When I meet someone face to face or via social, I add them in.
  2. Share more information – I don’t mean “what coffee did I get today” but articles, things that interest you, etc.    If you sit back and don’t say anything, no one knows what to engage you in.
  3. Join groups – in both LinkedIn & Facebook, there are groups.  On LinkedIn I used the groups to ask questions, get opinions and comment on other posts.  This also allows me to meet new people and expand my network.
  4. Offer to help – A lot of people post a ton of content, needs, jobs, etc.  I love jumping in and helping.  I never expect anything in return but it is nice because people tend to pay it forward.
  5. Just because it is a network, don’t make it impersonal - everyone sees what you post/write/comment on.  The best approach is “would you say it in front of a group of people” if not, don’t write.  But, don’t be afraid to give a heartfelt opinion just as you would if you are speaking one on one, face to face.

Personally, I love networking. There is so much I can learn from so many other people and knowing more, helps a ton.  Just because I use the online tools, doesn’t mean I can’t make it more personal!